Programmatic buying – Flexible out-of-home advertising
Programmatic buying brings out-of-home advertising seamlessly into your digital strategy. Buy ad spaces on the same platform as other digital media and build campaigns that follow your customers from online to the street view. Out-of-home advertising supports your brand’s visibility throughout the entire purchase journey, and best of all, you have full control over budget management. You decide how much to invest and where – flexibly, efficiently, and with full control.
Manage your campaign in real time
Programmatic buying gives you full control of your campaign in real time. You can change creatives, adjust campaign duration, or refine targeting on the fly, even while the campaign is already running. Fast, flexible, and entirely on your terms.
Buy from a single platform
Through digital buying systems (DSP), you can purchase out-of-home advertising alongside other media. This saves time and enables efficient, cross-channel campaigns.
Dynamic digital buying
Forget limitations – programmatic buying adapts to the rhythm of your campaign. You can test different areas, scale visibility on the fly, and change content quickly. Whether your campaign is large or small, it evolves to meet your needs in real time and digitally.
Sales
Ulpu Kattilakoski
