Reach consumers with high-quality digital displays in the heart of major cities, in shopping centres and inside stores with eye-catching solutions. Eye-level, medium sized 55''-75'' advertising surfaces offer excellent targeting opportunities based on target audience, time, location and context.
These requirements apply to all Finland Digital, City Digital, Shopping Digital and Store Digital series. Note: for the following City Digital series, material must also be submitted in .jpg format: Big Cities, Big Cities Cover, Metropolitan, Metropolitan Cover, Metropolitan Value, Vantaa.
Format: MP4 (H.264 compressed) or JPG (25 fps)
Resolution: 1080 x 1920 px (Portrait 9:16)
(Note: Store Digital Sokos Emotion series also 1920 x1080 px!)
Maximum file size: 20 MB
Spot length: 10 s
White colour code: R230, G230, B230 / #e6e6e6 (optimum colour brilliance)
The white colour guideline is based on the fact that, especially during the dark seasons, the bright white (#ffffffff) , large areas of the image are bright even at their dimmest and thus the material may be perceived as distracting or annoying. This is not to say that the smallest white areas or logos, for example, should be in the tone of the guidelines, they may well be bright white.
Margins: 5% per side
Place important information within the margins, as we may scale the material to match the resolution of the advertising device.
Delivery time:
4 working days before the start of the campaign by 12:00.
Naming of material: year_week_advertiser_campaign_subject
For more information on production and materials: campaigns-fi@bauermediaoutdoor.com
Delivery address: https://content-fi.bauermediaoutdoor.com
Material management fee: €390
Cost includes: 1-6 different materials delivered at once.
In case of material changes: if the material changes in the middle of the campaign or if the material is delivered later in the middle of the campaign, a new material management fee will be charged.
Copy P2 100%
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Copy P2 100%
Example of a bold heading
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