File type

Format: MP4 (H.264 compressed) or JPG (25 fps)

Resolution: varies, see details below

Maximum file size: 20 MB

Spot length: 10 s

White colour code: R230, G230, B230 / #e6e6e6 (optimal colour brightening)

The white colour guideline is based on the fact that, especially during the dark seasons, the bright white (#ffffffff) , large areas of the image are bright even at their dimmest and thus the material may be perceived as distracting or irritating. This is not to say that the smallest white areas or logos, for example, should be in the tone of the guidelines, they may well be bright white.

Margins: 10% per side

‍_{Place important information within the margins, as we may scale the material to match the resolution of the advertising device.}

Delivery

Delivery time: 4 working days before the start of the campaign by 12:00.

Naming of material: year_week_advertiser_campaign_subject

For more information on production and materials: campaigns-fi@bauermediaoutdoor.com

Delivery address: content-fi.bauermediaoutdoor.com

Data management costs

Material management costs: 390 €

Cost includes: 1-6 different materials delivered at once.

If thematerial changes: if the material changes in the middle of the campaign or if the material is delivered later in the middle of the campaign, a new material management fee will be charged.

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